Poster presents a tragic twist on popular tobacco ads featuring rugged American cowboys. It shows a cowboy admitting feeling scared of chemotherapy, a treatment used for many smokers consumed by tobacco-related cancer.
Printing Note: The print-yourself download files are available in 2 sizes: 8.5”x14” (legal) and 11” x 17” (tabloid size) so you can choose the size that works best with your printer.
Copyright © 2006 - 2019 ETR. This material was made possible by funds received from the California Tobacco Control Program, under contract #16-10064. The Tobacco Education Clearinghouse of California is a project of ETR.